Orlando Magic's Dwight Howard, opened the show not as center of basketball but as the center of attention of the runway. He carried a symbolic globe and received gratitude from Girbaud for representing the present generation and passing the responsibility for saving our planet to the future generation
The models wore the original signature x-collection jeans with fly-label detail and styled with layered graphic tees and blazers during the Heritage portion. Models wore layered cotton tees (Spring 2012 color scheme) and jeans with paint splatters for the Color Denim presentation. For the third part of the show, the WattWash, Girbaud used advanced technology to wash the jeans. (jeans and textile effects, and G2, atmosphere wash to fade the denim) The final part displayed the future wash treatments of Girbaud, in which the models wore lab coats printed with logos of their signature jean modifying techniques.
Note: Marithé + François Girbaud is producing eco-friendly garments.